The Social Media Sharks

Where social media reigns supreme

Internet Meme

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An internet meme is a concept which spreads like wildfire from person to person on the internet, quickly becoming a sensation.

A recent example would be the American Idol television show audition of funky and hip senior-citizen Larry Platt. His rendition was titled, ‘Pants on the Ground’. The performance is by a complete amateur, and received the undivided attention of nearly 500,000 captivated viewers.

The meme usually captures something absurd and related to pop-culture. It is not easy to exploit but does offer a tool for potentially explosive promotion. Usually memes are embraced as a form of viral marketing.

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Written by socialmediashark

March 30, 2010 at 1:50 pm

Posted in Uncategorized

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